Start with
people, not
placements.
What we learn from real communities shapes audience and contextual strategy. Combine that perspective with curated PMP supply, let Plaiced manage execution, or bring it into your existing media buys through audience licensing.
Community insight / flexible activation
Insight shapes the audience. Your buying model determines the route.
Community experience informs the audience and contexts worth evaluating. Curated PMPs combine audience signals with reviewed supply, while managed execution puts Plaiced in charge of campaign delivery. Licensed audiences add a data layer to the buyer's own media. AI-assisted publisher discovery supports curation; LiveRamp supports eligible audience distribution.
Insight first. Then the media.
Listen where interests form
Communities offer a more textured view of what people care about, the language they use and the questions they ask. That experience informs our audience thinking; it is not a claim to identify or follow individuals.
Give the brief a point of view
We connect audience understanding to the category and buying objective. AI helps identify publishers that may suit the brief; our team reviews the context and fit before recommending a direction.
Choose the buying model
Combine audiences and supply in curated PMP deals, use Plaiced-managed DSP execution, or license eligible Plaiced audiences through LiveRamp for your existing media buys. Dedicated clean-room collaboration can be arranged with project-specific permissions and terms.
Review the right evidence
For curated PMPs, review publisher-level reporting, suitability and live deal settings; managed execution includes campaign reporting. Data-only licensing follows the agreed destination workflow, and clean-room analysis is scoped per project. AI supports performance analysis where applicable; people assess the findings.
One brief.
Several contexts.
This is an example of a planning conversation, not a customer story, live campaign or outcome claim.
Bring community into the brief.
Choose your activation path.
Tell us who you need to reach. We can discuss curated PMP deals, managed execution or audience licensing, with dedicated clean-room collaboration scoped where needed.
Discuss your brief